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GBG Press Release: GBG and LinksPoint Help DSD Marketplace Maximize
Route Productivity 

WATERLOO, Ontario (February 16, 2006) - GBG and LinksPoint have developed an integrated mobile computing–Global Positioning System (GPS) tracking solution for the DSD marketplace to improve fleet efficiency, lower fuel costs and increase driver safety.

By integrating GBG’s Pocket RouteXpress mobile application used in the field for sales and delivery activities with RouteTrak, LinksPoint’s GPS software, organizations can maximize route productivity and decrease operating costs by having highly detailed stop-by-stop and mile-by-mile vehicle location and history at their fingertips.

The joint solution has already been successfully installed for a major North American operation. “Since implementing Pocket RouteXpress with RouteTrak, our managers have more visibility into route activities and can take a more proactive approach to problem solving. We have found that our drivers are more effective as a result because they know the tracking device is on their truck,” reported GBG’s customer.

"GBG is a recognized leader in applying innovative technologies to meet the challenge of increasing distribution productivity. LinksPoint is pleased to join GBG to bring its location-powered solutions to the DSD market," said Michael Forbes, LinksPoint's Vice President of Products and Marketing. "LinksPoint's GPS receivers and RouteTrak vehicle history tracking software integrate seamlessly with Pocket RouteXpress to offer customers a new level of visibility into field operations,” Forbes explained.

“Final delivery accounts for the majority of distribution costs,” said Ted Hastings, GBG CEO. “This relationship with LinksPoint is part of a major strategy on the part of GBG to empower all its customers with the latest operational solutions to help them reduce distribution costs and reach world-class levels of performance in the DSD industry,” said Hastings. “The fact that this solution is already in place and delivering value to our first joint customer demonstrates that GBG is executing successfully on its strategy."

Pocket RouteXpress combines driver and truck information with GPS data pulled from RouteTrak so distributors can better manage individual vehicles and the fleet, and have greater visibility into stop time, sequence and duration and travel in terms of mileage, speed and hours. The integrated mobile solution allows distributors to add more stops-per-day, reduce costs-per-mile, reduce insurance costs and improve customer service.

About LinksPoint

LinksPoint provides Location Powered Solutions™ built around three enabling technologies—Global Positioning System (GPS), Geographic Information Systems (GIS) and Mobile Computing. LinksPoint helps enterprises and government agencies increase their efficiency through its solutions for vehicle tracking and navigation. LinksPoint also designs and manufactures specialized GPS receivers for mobile computing devices and rugged handheld computers. For more information visit www.linkspoint.com.

About GBG

GBG is the largest, most successful and most experienced provider of sales and distribution software for the direct-store and direct-home-delivery of consumer packaged goods. GBG’s solutions are used every day by approximately 570 organizations that distribute soft drinks, beer, wine and spirits, water, snacks, baked goods, dairy, candy and tobacco. GBG is headquartered in Waterloo, Ontario with operations in Charlotte, NC; Dallas, TX; Durham, NC; Denver, CO; Lancaster, PA; and San Diego, CA. www.gbg.com

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  Learn More about LinksPoint's RouteTrak Vehicle History Tracking Software
A powerful and cost effective solution GPS solution for mobile computers that increases efficiency and control of  field workers and fleets. RouteTrak is a GPS-based solution for vehicle history tracking and analysis (“breadcrumbing”). .

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